The global Yoga Mat market was valued at 1390.07 Million USD in 2021 and will grow with a CAGR of 9.17% from 2021 to 2027, based on HNY Research newly published report.

The prime objective of this report is to provide the insights on the post COVID-19 impact wwhich will help market players in this field evaluate their business approaches. Also, this report covers market segmentation by major market verdors, types, applications/end users and geography(North America, East Asia, Europe, South Asia, Southeast Asia, Middle East, Africa, Oceania, South America).

Yoga mats are specially fabricated mats used as an aid during the practice of yoga to prevent hands and feet slipping during practice. They are mainly used both for home use and for yoga studios.The consumption volume of yoga mat increases from 27106 K Pcs in 2012 to 36054 K Pcs in 2016. North America and Europe are the mainly consumption regions , which the consumption volume is 10717 K Pcs and 7915 K Pcs in 2016 respectively as more and more Americans and European focus on wellness and health-consciousness. Yoga mat can be classified into four types: PVC yoga mats, rubber yoga mats, TPE yoga mats and other yoga mats. PVC yoga mats are the most widely used products and take 48.35% of global production in 2016. Survey results showed that in 2016 61.32% of the yoga mat market was household, 31.91% is yoga club and 6.77% divided among other industries. Currently, yoga mat sales continued to grow, mainly due to the growing popularity of yoga in the world, in the United States there are more than twenty million yoga exercisers, while compared to United States, only half of the number in China, therefore, in the next few years, with the development of economy and the increasing living standard China will be a new yoga market. We tend to believe this industry is an emerging industry, and the consumption increasing degree will show a rapid growth curve. For product prices, the slow downward trend in recent years will maintain in the future as competition intensifies. Besides, prices gap between different brands will go narrowing gradually. Also, there will be fluctuation in gross margin.

By Market Verdors:

Lululemon

Manduka PROlite

Jade Yoga

Hugger Mugger Para Rubber

PrAna Revolutionary

Gaiam, Easyoga

HATHAYOGA

Kharma Khare

Hosa

Yogabum

Aerolite

Aurorae

Barefoot Yoga

Keep well

Khataland

Microcell Composite

Yogarugs

Copeactive

Yogasana, A. Kolckmann

JiangXi Lveten Plastic

Liforme

Starlight Yoga

Bean Products

By Types:

PVC yoga mats

Rubber yoga mats

TPE yoga mats

By Applications:

Household

Yoga club

Key Indicators Analysed

Market Players & Competitor Analysis: The report covers the key players of the industry including Company Profile, Product Specifications, Production Capacity/Sales, Revenue, Price and Gross Margin 2016-2027 & Sales with a thorough analysis of the market’s competitive landscape and detailed information on vendors and comprehensive details of factors that will challenge the growth of major market vendors.

Global and Regional Market Analysis: The report includes Global & Regional market status and outlook 2016-2027. Further the report provides break down details about each region & countries covered in the report. Identifying its sales, sales volume & revenue forecast. With detailed analysis by types and applications.

Market Trends: Market key trends which include Increased Competition and Continuous Innovations.

Opportunities and Drivers: Identifying the Growing Demands and New Technology

Porters Five Force Analysis: The report provides with the state of competition in industry depending on five basic forces: threat of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of substitute products or services, and existing industry rivalry.

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